Entertainment 360 is growing its presence in the creator economy. The company has acquired Brigade, an influencer and talent management firm founded by Max Stein.
The deal brings Brigade’s team and clients into Entertainment 360. It also gives digital creators access to a wider network across media and entertainment.
The companies have not shared the financial details of the deal.
Max Stein Joins Entertainment 360
Stein will join Entertainment 360 as a partner. Brigade’s team will also move into the company and continue working with its clients.
Brigade represents people from fashion, media and digital publishing. Its clients include writer and fashion personality Leandra Medine Cohen.
The roster also features newsletter creator Emily Sundberg. Other clients include How Long Gone podcast hosts Chris Black and Jason Stewart.
Brigade also represents stylist Danielle Goldberg, writer Karley Sciortino and television personality Zanna Roberts Rassi. Dancer Isabella Boylston is another name on its client list.
The Creator Economy Keeps Growing
The acquisition reflects a major change in the entertainment industry. Many creators now build careers beyond social media.
They launch podcasts, newsletters, fashion brands and production projects. Some also develop their own businesses and media companies.
As a result, talent agencies now offer more than traditional representation. They help creators secure brand deals and develop new business opportunities.
Entertainment 360 wants to strengthen its position in this growing market. Brigade brings an established network of digital talent to the company.
Entertainment 360 Looks Beyond Hollywood
Entertainment 360 has traditionally focused on film and television talent. However, this acquisition shows its interest in digital media and independent creators.
The deal could help Brigade’s clients reach new audiences. It may also open doors to projects across film, television and other entertainment formats.
The move highlights a growing connection between Hollywood and social media. It also shows how creators have become an important part of the modern entertainment business.